- Digital Strategy
- Landing Page Design
- Web Development
- Local SEO
- Paid Acquisition
- Education Platform
Turning local demand into long-term patient trust.
Qreativa connected local acquisition, dedicated location websites and a free learning platform into one patient journey—from a first search to useful education and, when needed, specialist support inside the clinic.
- Category
- Digital growth & education
- Locations
- Mestre · Padova · Treviso
- Average cost/request
- €12.02
One acquisition system across three local markets.
The digital strategy connected the three locations through one acquisition model, while adapting priorities and messages to the services and demand in each territory. Paid campaigns, local SEO and focused conversion journeys matched service intent with the right clinic, while automation helped the team respond consistently as enquiry volume grew.
Dedicated landing pages made each location easier to discover and choose.
Padova and Treviso received distinct websites designed and developed around their local services, practitioners and search demand. Shared visual rules keep the group recognisable, while location-specific content gives each centre a clear path from local search to contact.
Free education became the bridge between attention and clinical trust.
For Dr Francesco Conton and La Fenice, the learning platform was designed as more than a content library. Free courses help people understand common back, neck and mobility concerns, learn useful first steps and experience the clinic's expertise before making a commercial decision.
The model creates value immediately. People with manageable needs receive practical guidance; those facing persistent, complex or more serious problems have a natural, trusted route to an in-person assessment and continued work with the clinical team.
- 01Learn for free
Accessible courses explain back, neck and movement issues in practical language.
- 02Build confidence
Useful guidance demonstrates expertise before a patient is asked to book.
- 03Continue in clinic
People who need more support can move naturally into an in-person assessment.
A learning product designed to feel simple, personal and useful.
The platform organises courses by need—such as back and neck care—while saved lessons, progress and appointment access keep education connected to the wider patient relationship. The interface uses La Fenice's visual language without making a health journey feel clinical or complicated.
A mobile-first experience for discovering courses, resuming video lessons and moving naturally from education to an appointment.
More leads, with a stronger relationship behind every enquiry.
The final system does more than generate demand. It connects local visibility, conversion-focused pages, acquisition and education so people encounter the same credible brand at every step—from their first question to ongoing care.