Accademia Unghie
  • SEO & content
  • Web & landing pages
  • Meta Ads

From zero to €693K in tracked revenue.

Qreativa connected SEO, editorial content, landing-page development and paid social into one growth system—building daily discovery and a conversion journey that supported €693,575.80 in all-time net revenue.

Professional nail training shown on a tablet surrounded by colourful nail polish
Industry
Online nail education
Scope
SEO, web, landing pages & paid social
Acquisition
Organic + paid

Building a growth system, not a single channel.

Accademia Unghie began with a website that was practically invisible in organic search. Qreativa developed the SEO and editorial strategy, then connected that growing demand to a clearer website, focused landing pages and paid-social campaigns. Content created discovery; the web experience and advertising system helped turn attention into course demand. Publishing consistently around the audience's real questions also established topical authority in professional nail education.

From zero traffic to 36,000 daily organic visits.

The growth curve shows the compounding effect of that approach. From a near-zero starting point, organic visibility increased consistently until the website was generating 36,000 daily visits. This search growth was organic, while paid social operated alongside it as a separate acquisition and creative-testing channel.

Ahrefs chart showing the growth of estimated organic traffic for Accademia Unghie
Ahrefs estimates illustrate the organic growth trend; the reported 36,000 daily visits are a separate project result.

Turning discovery into a clear conversion journey.

Qreativa also worked on the website structure, development and landing-page experience. The homepage presents the certified training offer, tutors, proof and enrolment path in one coherent journey; the practical-guides hub organises search-led education content and creates natural routes towards the courses.

Accademia Unghie homepage presenting its certified online nail course, tutors and enrolment offer
The homepage and conversion experience built around the course offer.
Accademia Unghie practical guides hub with search-led nail education articles
The guides hub turns search demand into a structured education journey.

€693,575.80 in all-time net revenue tracked.

The client's commerce dashboard records €693,575.80 in all-time net revenue, including €130,046.40 in the latest 12-month view. It is the clearest measure of the commercial system as a whole: search visibility, website and landing-page development, course positioning, Meta Ads and creative execution working together—not revenue attributed to a single channel in isolation.

Accademia Unghie commerce dashboard showing €130,046.40 net revenue over twelve months and €693,575.80 all time
Client commerce dashboard: €130,046.40 net revenue in the latest 12-month view and €693,575.80 all time.
PAID SOCIAL CREATIVE SYSTEM

From creator hooks to close-up proof of craft.

Alongside the organic programme, Qreativa built a varied library of vertical video and static creative for Accademia Unghie's professional courses. Testimonials, demonstrations, educator-led formats and course montages gave the brand multiple ways to make expertise visible in the feed.

Student-result testimonial
Creator-led course testimonial
Problem-and-solution creator hook
Nail reconstruction demonstration
Course-technique montage
Short-form nail-day creative
Online reconstruction-course creative
Green-screen educator creative
Student-outcome course montage
Accademia Unghie static advertising creative presenting six professional nail courses
Course-range curiosity creative
Accademia Unghie course catalogue creative showing eight nail training techniques
Course catalogue creative
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One integrated system, measured in growth.

€693.6Kall-time net revenue tracked by the client
36Kdaily organic visits reached through search
€130Knet revenue in the latest 12-month view